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Template: Twitter Social Media Management Checklist

This checklists contains frequent social media management tasks for running your Twitter account.

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Follow some people

Find more people to follow.

Follow some people back

Re-follow some of the people who follow you.

Tweet something

Publish a tweet relevant to your audience. This can be news about your company/product, or some news you heard about elsewhere which is relevant to your audience.

For example you can tell your Twitter followers something about the background of your endeavor or give them a look behind the scenes. Or you can ask them for feedback to stimulate engagement.

Reply to tweets

Find a tweet to which you have something useful to say and reply to it.

Retweet something

Retweet something interesting that someone else published.

Search for @mentions and mentions and reply

Search for tweets which mention you or your product. Easy for @mentions, but make sure that you also find posts which do not reference your Twitter account. Reply to them.

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