Template: Twitter Social Media Management Checklist
This checklists contains frequent social media management tasks for running your Twitter account.
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Publish a tweet relevant to your audience. This can be news about your company/product, or some news you heard about elsewhere which is relevant to your audience.
For example you can tell your Twitter followers something about the background of your endeavor or give them a look behind the scenes. Or you can ask them for feedback to stimulate engagement.